{"product_id":"michelin-primacy-all-season-285-40r23-xl-111y-bsw-1","title":"Michelin - Primacy All Season - 285\/40R23 XL 111Y BSW","description":"\u003cp\u003e\u003cspan style=\"font-weight: bold;\"\u003eMichelin's Primacy All Season was designed to meet the demanding standards of the top. It embodies the latest generation of a fuel-efficient all-season tire.\u003c\/span\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eA tire that offers low rolling resistance\u003c\/li\u003e\n\u003cli\u003eQuiet and comfortable ride\u003c\/li\u003e\n\u003cli\u003eSelected by Ford (Mustang Mach-E), Toyota, Nissan, Hyundai and GM as original equipment\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe Primacy All Season is developed for drivers of family sedans, coupes, crossovers and SUVs looking for a comfortable ride and minimal road noise.\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"text-decoration-line: underline;\"\u003eThe latest generation of fuel-efficient all-season tires\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003eNew generation compounds break the compromise between grip and rolling resistance. Michelin's exclusive synthetic rubber compounds designed and manufactured exclusively provide excellent grip on dry, wet and snowy roads.\u003c\/p\u003e\u003cp\u003eThe Primacy All Season's symmetrical tread design minimizes tire noise for a quiet ride in all seasons. \u003c\/p\u003e\u003cp\u003eIts wide outer shoulders facilitate dry driving and lateral grip, while the grooves help shed water to resist hydroplaning. \u003c\/p\u003e","brand":"Michelin","offers":[{"title":"Default Title","offer_id":42794910810206,"sku":"16824_michelin","price":709.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/3458\/0318\/files\/a57c5c1f81eeaa786f5f9f3b402fad6fc9ab7d3a_primacy_all_season_b70df68a-e077-4340-b15f-53dd1283cf16.jpg?v=1779482626","url":"https:\/\/wheeltirehub.ca\/products\/michelin-primacy-all-season-285-40r23-xl-111y-bsw-1","provider":"WheelTireHub","version":"1.0","type":"link"}